Content SEO

Content Brief Generator

/content-brief

Generate data-driven content briefs with target keywords, heading structures, competitor analysis, and word count recommendations. Ready to hand to a writer.

Get this skill

Install all free SEO skills with one command:

curl -fsSL https://raw.githubusercontent.com/ccforseo/seo-skills/main/install.sh | bash

Or install this skill manually:

$ git clone https://github.com/ccforseo/seo-skills.git
$ cp -r seo-skills/content-brief ~/.claude/skills/content-brief
View on GitHubFree ยท MIT License ยท 8 skills included

What it does

The Content Brief Generator skill analyzes the top-ranking pages for your target keyword and produces a complete content brief. It extracts common heading structures, identifies content gaps, calculates recommended word counts, and lists entities and subtopics that top results cover. The output is a structured brief ready to hand to a writer or use as your own outline.

Key features

  • Analyzes top 10 SERP results for heading patterns and coverage
  • Recommends heading structure (H2s and H3s) based on competitor analysis
  • Calculates target word count from top-ranking page averages
  • Lists entities, subtopics, and questions to cover
  • Includes internal linking suggestions from your existing content

How to use Content Brief Generator

  1. Run the command

    Type /content-brief followed by your target keyword. Optionally specify your domain to include internal link suggestions.

  2. Review the brief

    The output includes target keyword, secondary keywords, recommended headings, word count range, entities to mention, and questions to answer.

  3. Assign or write

    Hand the brief to a writer or use it as your outline. The structure ensures comprehensive coverage of the topic.

When to use it

Creating briefs for freelance writers at scale

Planning content that fills gaps competitors miss

Standardizing content quality across a writing team

Building topic outlines for pillar page content

Frequently asked questions

How does the Content Brief Generator determine word count?

It analyzes the word count of top-ranking pages for your target keyword and calculates a recommended range. The suggestion accounts for content type; a product page brief differs from a comprehensive guide.

Can I generate content briefs in bulk?

Yes. Provide a list of target keywords and the skill generates individual briefs for each one. This is useful for planning a month's worth of content at once.

Does the Content Brief include competitor analysis?

Yes. Each brief includes a summary of what top-ranking pages cover, their heading structures, and content gaps you can fill. This gives your content an edge by addressing topics competitors miss.

What makes a good content brief for SEO?

A good brief includes the target keyword, search intent, recommended headings, subtopics to cover, entities to mention, target word count, and internal linking opportunities. The skill generates all of these automatically.

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