Content Brief Generator
/content-briefGenerate data-driven content briefs with target keywords, heading structures, competitor analysis, and word count recommendations. Ready to hand to a writer.
Get this skill
Install all free SEO skills with one command:
curl -fsSL https://raw.githubusercontent.com/ccforseo/seo-skills/main/install.sh | bashOr install this skill manually:
$ git clone https://github.com/ccforseo/seo-skills.git
$ cp -r seo-skills/content-brief ~/.claude/skills/content-briefWhat it does
The Content Brief Generator skill analyzes the top-ranking pages for your target keyword and produces a complete content brief. It extracts common heading structures, identifies content gaps, calculates recommended word counts, and lists entities and subtopics that top results cover. The output is a structured brief ready to hand to a writer or use as your own outline.
Key features
- Analyzes top 10 SERP results for heading patterns and coverage
- Recommends heading structure (H2s and H3s) based on competitor analysis
- Calculates target word count from top-ranking page averages
- Lists entities, subtopics, and questions to cover
- Includes internal linking suggestions from your existing content
How to use Content Brief Generator
Run the command
Type /content-brief followed by your target keyword. Optionally specify your domain to include internal link suggestions.
Review the brief
The output includes target keyword, secondary keywords, recommended headings, word count range, entities to mention, and questions to answer.
Assign or write
Hand the brief to a writer or use it as your outline. The structure ensures comprehensive coverage of the topic.
When to use it
Creating briefs for freelance writers at scale
Planning content that fills gaps competitors miss
Standardizing content quality across a writing team
Building topic outlines for pillar page content
Frequently asked questions
How does the Content Brief Generator determine word count?
It analyzes the word count of top-ranking pages for your target keyword and calculates a recommended range. The suggestion accounts for content type; a product page brief differs from a comprehensive guide.
Can I generate content briefs in bulk?
Yes. Provide a list of target keywords and the skill generates individual briefs for each one. This is useful for planning a month's worth of content at once.
Does the Content Brief include competitor analysis?
Yes. Each brief includes a summary of what top-ranking pages cover, their heading structures, and content gaps you can fill. This gives your content an edge by addressing topics competitors miss.
What makes a good content brief for SEO?
A good brief includes the target keyword, search intent, recommended headings, subtopics to cover, entities to mention, target word count, and internal linking opportunities. The skill generates all of these automatically.
Related skills
Keyword Clustering
/keyword-clusterGroup keywords by search intent and topical relevance. Turns a raw keyword list into organized clusters ready for content planning and page targeting.
Content SEOCompetitor Gap Analysis
/competitor-gapFind keywords your competitors rank for but you don't. Identifies content opportunities where competitors outperform your site in search results.
Content SEOTopical Authority Mapper
/topical-mapMap out the complete topical universe for your niche. Identifies pillar pages, cluster articles, and gaps in your topical coverage.
Content SEOHeading Structure Analyzer
/heading-checkAnalyze your page's heading hierarchy for SEO best practices. Checks H1-H6 structure, keyword placement, and heading length.
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